I have been learning, struggling, evaluating and experiencing design all my life.
Truly.
I am not someone who went to school to become a designer. I went to art school to learn how to become a better artist. To live with myself and the creative that matures with me on a daily basis. I wanted to learn the history and principles of art and study the artists and designers who made the choice to live by their work.
I am inspired Mark Rothko, Andrew Wyeth and Mike and Doug Starn.
scott clum _
Nike 20th Anniversary Posters
Nike 20th Anniversary Campus Posters. I was asked to come to the Campus to photograph celebrated locations and create a location and design driven poster. The Campus has locations that were preserved to the original existence instead of destroying them to create the grounds. I wanted to bring some of those locations into light as they also served as inspiration for the photography. The original project started as a single poster but when I delivered my initial comps that quickly turned into a series. The typography was built in Cinema 4D using current slogans. I wanted the overall typographic direction to also serve as architecture and compliment the location as well as be strong in communicating the overall message.